HOLLYWOOD STUDIO VOWS TO KEEP PRODUCTION IN CALIFORNIA

Charlize Theron behind the scenes on "Prometheus"

Charlize Theron behind the scenes on “Prometheus”

(Burbank, CA):  Television and feature film production has been defecting from their traditional roots in California to other states in order to take advantage of attractive tax credits and other incentives.  This has caused a slowdown in all levels of businesses associated with production; from camera operators to caterers.

Star Wars Speeder Bike on Loyal Studios Burbank green screen.

Star Wars Speeder Bike on Loyal Studios Burbank green screen.

Producer and studio owner, Bob Bekian, has just finished an extensive re-modeling of his Loyal Studios location in Burbank, incorporating the latest technical tools into his facility in order to provide a reduced cost to producers.  “We are a leader in Green Screen technology, and have installed one of the most advanced 360 degree lighting systems in our industry,” Bekian says.  This allows for very quick set-ups in our studio, saving an average of 20% on preparation time, which leads to more shots completed during the day.

Jaeger suits from "Prometheus."

Jaeger suits from “Prometheus.”

Another important feature the studio has developed is a fully-integrated control room with the studio.  This allows for editors and file managers to work in tandem with the camera operators to assemble and edit footage immediately during a day in the studio, allowing for immediate revisions and notes.  “We have incorporated the latest HD storage and file management technology into our facilities so that producers can reduce costs and keep production value high.”  The strategy is paying off with several of the big studios turning to Loyal Studios to augment their production slates, recently Pacific Rim, Movie 43, and Prometheus have all shot sequences at Loyal Studios.

For more information about Loyal Studios, visit loyalstudios.tv

For more information on Bob Bekian, visit his website here.

LOYAL STUDIOS PRODUCES SEQUENCES FOR LEGENDARY PICTURES’ “PACIFIC RIM”

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Legendary Pictures
“Pacific Rim” is scheduled
for release summer 2013

(Burbank, CA) : Legendary Pictures summer blockbuster, Pacific Rim, will tell the story of humanity fighting against an alien attack that threatens Earth’s existence.  “Giant robots piloted by Humans are deployed to fight off the menace.” – (IMDB)

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Behind the scenes with the spacesuits from “Pacific Rim”

It is an epic production that utilizes hundreds of visual effects shots in order to create the giant monsters and environments in the story.  Warner Brothers and Legendary called on Bob Bekian’s high tech Digital HD studios in Burbank to provide the production elements for several sequences. The shots called for the use of Bekian’s pre-lit green screens with specialized lighting and monitoring in order to do pre-visualization of how the sequence will look after post production.

“We have designed our facilities to use the latest technology in order to produce incredible images that tell compelling stories,” Bekian said.  The sequences shot at Loyal Studios employ the ARRI Alexa camera system.  The studio’s integrated control room that feeds the HD files into an array of technology does everything from immediately replacing the green screen background with various sample digital “plates,” to uploading the files to off-site Producers via a high speed internet connection.

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Loyal Studios HD Engineer Hector Luken with Guillermo Del Toro at the Burbank
High-Tech Facility

Guillermo del Toro directed the sequences, including one with renowned NFL quarterback, Terry Bradshaw. “We love working with Legendary Pictures and especially Guillermo Del Toro,” Bekian adds.  “He is a visionary director, and Legendary Pictures continues to produce incredible films that continually push the industry’s bar of excellence.”

For more information about “Pacific rim,” click the link.

Legendary pictures, visit Legendary Pictures

For info about Bob Bekian and Loyal Studios, visit www.bobbekian.com

LOYAL STUDIOS PRODUCES GERARD BUTLER IN “MOVIE 43”

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Gerard Butler Behind the scenes at Loyal Studios in Santa Monica

(Santa Monica, CA): The Farrelly Brothers’ long anticipated comedy, “Movie 43” (a.k.a “Truth or Dare”) is being released nationwide on January 25th after a 24 month production schedule.  The movie is “a series of interconnected short films following three kids as they search the depths of the Internet to find the most banned movie in the world.” –IMDB

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An edited version of Gerard Butler’s character complete with visual effects

Relativity Media claims the honor of releasing this collected master piece featuring the largest ensemble cast in film history.  The movie consists of 12 different story lines directed by 12 different directors such as Steven Brill, Rusty Cundieff, James Duffy, and Elizabeth Banks.

Gerard Butler plays an angry, foul-mouthed Leprechaun in a hilarious sequence directed by Brett Ratner.

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Director Brett Ratner and Gerard Butler behind the scenes at Loyal Studios

The project lets us see a different side to Gerard Butler that we don’t normally see in his leading man roles,” says Loyal Studios Producer, Bob Bekian.

With make-up provided by Greg Nicotero (“The Walking Dead“), Butler was transformed into a character that is strikingly believable.

“We shot the sequences of Gerard Butler in our high definition green screen stage in Santa Monica using the Panavision Genesis system co-developed by Sony,” Bekian added.  “The camera records the highest quality HD files electronically and as a result, is very close to the look of  film.”

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An edited scene of Gerard Butler from “Movie 43″ released by Relativity Media

Bekian has high tech studios in Santa Monica and Burbank, and uses the facilities to produce television, commercials, and feature films, as well as web projects, and music videos.

For more information about “Movie 43,” visit IMDB

For more on Loyal Studios, visit www.loyalstudios.tv

For more information on Bob Bekian’s projects visit www.bobbekian.com

YOLANDA PECORARO CAST AS LEAD IN “VENICE 13”

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Yolanda Pecoraro will play the lead in “Venice 13” Produced by Loyal Studios

Hollywood (CA):  The Producers of Venice 13, the controversial true story of an undercover unit in Los Angeles, have cast Yolanda Pecoraro in the lead role. Pecoraro will play Vanessa Rodriguez, the notorious agent who broke up an arms smuggling ring distributing weapons to Al-Qaeda cells in the L.A. area.

Executive Producers Bob Bekian of Loyal Studios, and JoJo Ryder of Untouchable J Productions went through an exhaustive casting process in order to find Pecoraro. “The character of Vanessa has to have a very complex set of skills and Yolanda Pecoraro can definitely fill that role.”  Noted Bob Bekian.

“She has athleticism, incredible acting skills and a realistic attitude about the character”

Venice 13 posterThe story follows Precinct 13 in Venice California which is a joint task force created to battle the 40,000 gang members distributing various types of contraband coming in through the port of Los Angeles.

Pecoraro is no stranger to contention herself, being recently linked to Tom Cruise after his breakup with Katie Holmes.

Venice 13 will also include Noah Blake (son of actor, Robert Blake) as Commander Chris Giamala who is the coordinator of the task force and is credited with saving the city of L.A. from a major terrorist attack.

Other notable additions to the project include a partnership with Dodge/ Chrysler which is providing many vehicles for the show including the “Hero Car,” a customized Challenger as well as a high- tech mobile crime van.

The highly anticipated series has been in pre-production and will begin shooting the pilot December 20th.

For more information on Bob Bekian’s projects, visit bobbekian.com

PRO HD RENTALS LAUNCHES MEDIA RENTAL DIVISION

sony sr memory card

Sony SR Memory Card

Burbank, CA (June 14th, 2012) –Building on a 5 year reputation of providing high definition equipment rentals to the entertainment and production industry, Pro HD Rentals has opened a new division which focuses on tapeless media rentals.  Most of the content shot in today’s production world involves recording onto reusable media devices; such as cards, drives, and discs.   In the past, content was recorded onto magnetic tape, and those tapes served as “Masters” which an editor used to work with in the post production process.

The newer technology—particularly from Sony and Panasonic  —involves reusable media cards, which can hold up to 64gb of information on a card about the size of a credit card.  Pro HD Rentals –founded in 2005—has 75 HD camera systems as well as 3 high tech sound stages, and a full array of production equipment for rental to the professional production community.  Recently, the company added a full-service post production facility, and is able to completely provide all production services to clients; including creative development and execution of finished content.

panasonic 64G P2 card

Panasonic 64G P2 card

Sony SxS

Sony SxS 64gb Media Card

“We are always looking forward at technology to stay in pace with the rapid changes in our business,” says Bob Bekian, CEO of Pro HD Rentals.  “As tapeless camera systems have gone by the wayside in our production facilities, and the newer systems require reusable media, we have developed a program to provide thousands of terabytes of storage to feature films, television, branded content, and cable clients.”

The newest tapeless technology is known as the Sony SR high definition format, which stores the highest resolution of HD information onto the media.  Sony has launched a memory cartridge to coincide with the new camera systems associated with this format.

“We see a growing market for reusable media rentals, and we have the inventory and business model to meet that growing demand,” Bekian adds.

CF 64gb Card

CF 64gb Card

Another very popular media format is the CF (Compact Flash) card, which are about the size of a Wheat Thin cracker.  These cards can hold up to 64gb of High Definition content, and are widely used with the Canon 5D DSLR systems.  Pro HD Rentals has developed online technical charts which allow anyone to preview the cards recording capabilities and functionalities to assist in determining which cards are appropriate for any given project.

Pro HD Rentals also carries an extensive line of these popular DSLR cameras as well as the lenses, monitors and other accessories this new breed of high performance cameras requires.

For more information, please visit ProHDRentals.com

BOB BEKIAN, REALTVFILMS.COM PLATINUM SPONSOR FOR THE 2012 L.A. FILM FESTIVAL

LA Film Festival

2012 LA Film Festival

LOS ANGELES (June 14, 2012) –The time has come once again for independent filmmakers and well-known industry professionals to rub elbows at one of the biggest film festivals in the nation.  The 8th annual 2012 Los Angeles Film Festival kicks-off today, June 14th, for a 10 day run of screenings that include the cinematic accomplishments of over 30 countries, including music videos, short films, and feature lengths. If you want more than screenings, the LA Film Festival offers exclusive programs like Poolside chats, Coffee Talks, the Filmmaker Retreat, musical events and more.  Inside the Festival Village, excited cinemaphiles, as well as Film Independent members will be able to connect with award-winning, critically acclaimed filmmakers and producers as they showcase their best work to the world.

On June 13th, the LA Film Festival –presented by Film Independent and Host Venue, Regal Cinemas LA LIVE Stadium 14—released its list of sponsors for this world-renowned event.  Among those greeted with providing media coverage for the festival is RealTVFilms, with head producer Gordon Vasquez.  “RealTVfilms is excited to be an official accredited media company providing coverage for its large industry fan base,” says Vasquez.  “RealTVFilms Platinum Sponsor for 2012 is Producer Bob Bekian, CEO of Loyal Studios and Pro HD Rentals. Bob Bekian can provide everything you need for your film, television, and web productions.”

Bob Bekian and Samantha Gutstadt

Bob Bekian and Samantha Gutstadt from “Filth to Ashes. Flesh to Dust.”

RealTVFilms has a long, successful history with Loyal Studios, and both share a deep, passionate love for the movies and appreciate what Film means for millions of people.

“The Los Angeles Film Festival is one of the most important places to find cutting-edge films,” says Bekian.  “The variety of films and the overall organization of the event combine to create an excellent festival.”

The Festival will run from June 14th to June 24th.  Most of the screenings will take place at the Regal Cinema LA LIVE Stadium 14.  Boasting an expansive seating compliment of over 800 at the Regal Premiere House, the stadium also features a high quality digital projection 70 foot wide screen.

Passes and tickets are currently on sale to Film Independent members and the general public. In addition to screenings and events, Festival passes provide access to a series of networking receptions and entry to the Filmmaker Lounge, where Festival pass holders can interact with Festival filmmakers and professionals in the film community. Contact the Ticket Office for passes, tickets and event information by calling 866.FILM.FEST (866.345.6337) or visit LAFilmFest.com

Please continue to read the official Press Release on the LA Film Festival sponsors at RealTVFilms.com.

To learn more about Loyal Studios, please visit www.loyalstudios.tv

RIDLEY SCOTT’S “PROMETHEUS” USES RED EPIC CAMERAS

Charlize Theron on the set of "Prometheus" with the RED EPIC camera system.

Charlize Theron on the set of “Prometheus” with the RED EPIC camera system.

(Burbank,CA June 2012)   “Prometheus” is a 2012 Science Fiction film directed by Ridley Scott and written by Damon Lindelof.  Starring Charlize TheronNoomi Rapace and Guy Pearce, the story takes place late in the 21st century and centers on the crew of the spaceship Prometheus as they follow a star map left by an ancient civilization. The crew seeks out the origins of humanity, but discover a threat that could cause the extinction of the human race.

The film was originally in development in the early 2000’s as the 5th Alien franchise, with both Ridley Scott (“Gladiator,” “Black Hawk Down,” “Kingdom of Heaven”) and powerhouse director, James Cameron (“Titanic,” “Avatar,” “Terminator”) developing ideas for a prequel to Scott’s 1979 classic film “Alien.”

Production began in April 2010 with extensive production design , creating the aspects of the shots needed to produce a realistic future world.

RED EPIC on a 3D rig

RED EPIC cameras configured with an 3ality Technica 3D system

Principal photography began in March 2011 with an estimated budget of $120 million. Filming took place almost entirely on practical sets on location in London, Iceland, Spain, and Scotland– including the James Bond 007 set at the world famous Pinewood studios.

The HD cameras used exclusively on the shoot were the RED EPIC systems, which are capable of extremely high 5k resolution.  The cameras were set up on specialized 3D rigs and were paired with Zeiss Ultra Primes and Angenieux Optimo Lenses.

Ridley Scott's "Prometheus"

Behind the scenes production image from Ridley Scott’s “Prometheus”

“Cinematographer, Dariusz Wolski, has an incredible eye, and produced truly amazing sequences with these cameras,” noted Bob Bekian, president of Pro HD Rentals — who supplied several types of High Definition equipment for the production.  “ The 3ality Technica 3D systems are really the state-of-the-art configurations, and offer the most advanced type of 3d integration possible to manage the incredible amount of digital information two RED EPIC cameras can produce,” Bekian adds.

RED EPIC

RED EPIC system provided by http://www.prohdrentals.com

20th Century Fox’s “Prometheus” opens June 8th  and will add to the list of 2012 large scale productions slated for release this summer, including the already successful “Avengers,” “Men in Black III,” and the soon to be released “Amazing Spiderman.”
For more information about “Prometheus,” visit foxmovies.com.

For more information on high definition cameras and pre- lit vfx studios visit www.prohdrentals.com and www.loyalstudios.tv

PRO HD RENTALS MOVES FORWARD INTO NEW CANON 5D MARK III PRODUCTION TECHNOLOGY

5D mark III

5D Mark III

(Burbank, CA) (May 31st, 2012)  Pro HD Rentals, a leader in high definition production services, is launching a new program to support the growing demands of film, television, and commercial production.  Founded in 2005, the company has embraced the newer high definition camera systems and accessories, and combined that equipment with top level service and technical support.

One of the newest items the company is now carrying is the Canon 5D Mark III DSLRcamera.  This new camera follows the incredible success of the Canon 5D Mark II and has several notable improvements; including noise reduction processing, and an uninterrupted (up to 30 minutes) recording time.  Besides these advances, the Canon 5D mark III does intra frame compression, which enhances the editorial workflow as well as opens up the camera to provide content to networks requiring intra frame compression.

Avengers

Avengers

“We have had great success with the Canon 5D Mark II, providing cameras and technical support for Marvel’s ‘The Avengers,’ as well as ‘Mission Impossible: Ghost Protocol,” says Pro HD Rentals president, Bob Bekian.  “The camera system is very robust, compact, and produces an incredible image.”  The addition to the Pro HD Rentals fleet of the improved canon 5D Mark III’s will give Pro HD Rentals an increased footprint in the production world.

The company also partnered with Loyal Studios in order to provide a complete, professional full service production facility that includes a pre-lit HD studio, camera and audio equipment, award winning crew, grip, and lighting packages.  “Our reputation for supporting professional production with a comprehensive set of resources has simplified the process and reduced costs,” Bekian adds.

Avengers

Behind the scenes for “Avengers”

Producers are taking note, booking the 3 Loyal Studios facilities (two in Santa Monica and one in Burbank) almost full time on a consistent basis.

For more information regarding Pro HD Rentals, visit www.prohdrentals.com

For information on complete production service and support please visit www.loyalstudios.tv

To learn more about the Canon 5D Mark III, please vist www.usa.canon.com

PRODUCER BOB BEKIAN LAUNCHES A HIGH-TECH AD AGENCY TARGETING BRANDED CONTENT FOR THE INTERNET

Producer Bob Bekian shooting a commercial at his Burbank studio

(Santa Monica, CA) – Producer and Media Entrepreneur, Bob Bekian, has always thought outside the box.  The former professional skateboarder from Venice, California, built a group of innovative media companies that leverage technology and creativity together to deliver high quality production services to thousands of clients.

Beginning with distributing blank professional media stock, Bekian partnered with the founder of Computer Discount Warehouse (CDW) and grew that company to the largest Sony and Panasonic professional media distributor in the world.  Bekian then created Pro HD Rentals, Greenscreenla.com, and Loyal Studios in the entertainment community before starting his own web channel known as RealHD.TV.

Snoop Dogg shooting an HD commercial at Loyal Studios in Santa Monica California

Bekian has produced over 800 commercials and music videos, reality show sequences, features, and internet projects in his high tech studios, and has worked  with and directed some of the biggest stars in the entertainment business, including Gerard Butler, Billy Crystal, Heidi Klum, and Don Cheadle.

“We were the first to develop a turn-key production solution,” Bekian says.  He was disappointed to see production leaving California because of the high cost and red tape that evolved after 100 years as the production capitol of the world.  In response, Bekian began consolidating the production process into one service rather than a fragmented group of steps producers traditionally deal with.

“Bob Bekian never accepts the status quo,” noted producer Brian Grazer.  “I think his combination of go-for-it skateboarding roots, and incredible creativity allowed him to see over the trees rather than getting bogged down with what people say can’t be done.”

Bob Bekian in his post production facility which offers clients a complete start to finish commercial production service.

Bekian’s Loyal Studios has become a self contained “production factory” providing a place where projects can be conceptualized, shot, edited, and then distributed very quickly and at a very reasonable cost.  Clients can view progress via the internet all over the world.

“I found that with many traditional ad agencies, there are a lot of egos and fear of making a decision,” Bekian adds.  “Often I would see the client on the sidelines while 10 people were debating about how to produce a commercial.  That is not the way we run our creative process.”  Loyal Studios uploads clients videos to dozens of web channels simultaneously, creating measurable web traffic and brand awareness for their product.

Loyal Studios Commercial production facilities include the most sophisticated camera systems and pre-lit greenscreen studios

Citing the collaborative approach his teams bring to each project combined with a one stop shop compiling the latest technologies, Bekian and his studios are on the move.  The new commercial division of Loyal Studios specializes in fully produced short form branded content and commercials.  Clients already include Snapple, Freeway Insurance, Jimmy Dean Breakfast Foods, Prius, Chevron and One Hour Energy products.  “We intent to keep production in California by producing quality ads that are affordable and effective,” adds Bekian.

For more information about Bob Bekian, visit www.bobbekian.com

For more information about Loyal Studios, check out www.loyalstudios.tv

To see RealHD.tv, please click www.realhd.tv

Loyal Studios Co-Producing Pilot for “Loiters Squad” with Odd Future

OFWGKTA

If you know what “OFWGKTA” stands for, you either know an avid texter, or you live for the thrill of soul-pumping beats.  The lengthy acronym belongs to the eclectic, alternative Hip Hop group called, “Odd Future Wolf Gang Kill Them All” from Los Angeles.  Their sound joins the ranks of groups defining the music of a generation.

Odd Future OFWGKTA

Tyler: The Creator, OFWGKTA

Lead by Tyler: The Creator, the group took off in 2007, but it’s not just one band.  Odd Future is compiled of different subgroups like “The Jet Age of Tomorrow,” and “MellowHype.”  Odd Future shows off the talents of ten eclectic artists from Los Angeles, including Syd the Kyd, Hodgy Beats, Domo Genesis, Left Brain, Jasper Loc, Mike G, and Matt Martian.  The group’s success grew exponentially over the last five years with their internet fan base spilling over into crowded venues like London’s “The Drop,” Southern California’s “The House of Blues,” and the annual master-bands weekend, Coachella.

OFWGKTA lands this year in the cities of London, Birmingham, Glasgow, and Manchester for their 2012 tour.  Tickets pre-sold-out last year.
 
Odd Future

Odd Future "OFWGKTA"

Loyal Studios and their production crews shot the pilot episode of Loiters Squad in the pre-lit HD greenscreen studio in Burbank California, combining SONY HD camera systems with the 1000 watt playback system that is built into the studio.

(Quote) “Odd Future is on the cutting edge of creativity and free expression. Their talents go beyond Hip Hop into a multilevel entertainment brand. We expect their success to continue to grow as they expand their reach into comedy and television on adult swim.” Says producer Bob Bekian who is also the CEO of Loyal Studios and founder of REALHD.TV.

Odd Future

Odd Future

True to feeding the voracious viewers with slightly weird, unique, and unconventional animated or live action entertainment, Adult Swim will add Odd Future to the mix with “Loiter’s Squad.”  The show will feature sketch comedies, pranks, and skits all calling Shenanigans that fans of Adult Swim have come to love.

“Loiter’s Squad” will air March 25th, 2012
For more information on OFWGKTA, visit their site HERE.
To learn more about Loyal Studios, go to www.loyalstudios.tv
For Bob Bekian’s projects, see www.bobbekian.com